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Why We Exist
Being a student-athlete and part of a golf coaching programme at Culford School in England. I received regular coaching from golf professionals. In addition to the face-to-face contact we had with a coach, the coaching team gave me and the other players on the programme a small folder with sheets of paper inside with specific practices to perform when we were on the course or at the practice areas. We needed to take notes of what we practised and the outcome, this data alongside statistics from golf rounds were used to identify certain areas we needed to improve.
The Problem
While this was a great idea and did work to some degree, in reality, the coaches only ever received less than half the information needed to make effective decisions for future coaching. Golfers including myself would either forget to complete or damage the sheets of paper, only hand back partially completed notes or even lose the entire folder itself.
The Idea
This is when I thought there must be a better way for golfers to track and monitor both practice and round statistics, and also for the coaching team, a more effective and less time-consuming method to not only deliver practices but to gain a clear overview of players’ entire golf game and use it to further develop the quality of players on the programme.
It's Born
Using my passion and knowledge in both golf and app-design and through speaking to other students and coaches the idea of AthTraK was born. I began to develop and build the very first version and over the next few months had coaches and players use and test it. Within a handful of weeks, I had a list of features different people would like to use on an app like this.
The Future
I set out to make these ideas a reality and continued to create and refine new and powerful features for golfers and coaches. AthTraK quickly became an integral element of the coaching programme. I am still involved with the golf programme at Culford School, the coaches have reported a much faster improvement is golfing abilities across each of the player's game from tee shots to fairway irons, through to chipping and putting.
The future of AthTraK is an exciting one.
Will Kibbler
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